iPhone 17 Launch: Apple Unveils New Series with Powerful Features, Price Revealed

By: Dainik Realty Bureau | Date: | 10 Sep 2025

iPhone 17 Launch Event Unveils Next-Gen Apple Devices

Breaking news in the technology world confirms that Apple has finally launched its much-anticipated iPhone 17 Launch lineup on September 10, 2025, creating a significant stir in the smartphone market. This event showcased the company's latest innovations and advanced technologies, bringing forth the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models. These new iPhones promise an elevated user experience with better displays, powerful processors, revolutionary camera capabilities, and extended battery life. Beyond the smartphones, Apple also took the wraps off other new products, including the all-new AirPods Pro 3, Apple Watch 11, and Apple Watch Ultra 3. This comprehensive launch is excellent news for tech enthusiasts and anyone considering a smartphone upgrade, as it delivers cutting-edge features designed to provide a premium experience. Apple's dedication to technological prowess and innovation has been reaffirmed through this event, with each new model offering unique improvements to redefine the smartphone experience.

iPhone 17: Enhanced Performance and Vibrant Design

The base model, the all-new iPhone 17, has been introduced with a starting storage of 256 GB and is available in five attractive new colors: classic white, black, Mist Blue, Sage, and Lavender. Its slightly larger 6.3-inch display features a peak brightness of 3000 nits, ProMotion Technology, and Always-On Display support, all protected by Ceramic Shield 2, which offers three times better scratch resistance. Powering the device is Apple's all-new A19 processor, equipped with a 6-core CPU, 5-core GPU, and a 16-core Neural Engine, making it 18% faster than its predecessor, the A18 processor. The iPhone 17 boasts an all-day battery life with fast charging capabilities, reaching 50% charge in just 20 minutes, and offers an impressive 8 hours of additional video playback time compared to the iPhone 16. For photography, it features a dual-camera setup with a 48 MP Main Fusion Camera and a 40 MP Ultra-Wide Angle Camera. On the front, an 18 MP Center Stage Selfie Camera includes an Action Mode for enhanced stability during portrait and landscape selfies.

iPhone 17 Air: Thinnest Design Meets Power Efficiency

Apple has unveiled the iPhone 17 Air as its thinnest iPhone to date, measuring a mere 5.5 millimeters in thickness. This model comes in four new colors: Sky Blue, Light Gold, Cloud White, and Space Black, starting with a base storage of 256 GB. The iPhone 17 Air's 6.5-inch display also achieves a peak brightness of 3000 nits, along with a 120Hz ProMotion Display and Ceramic Shield 2.0 protection, providing three times better scratch resistance. It is powered by the all-new A19 Pro chipset, which includes a 6-core CPU, 6-core GPU, and a 16-core Neural Engine. A key advancement in this model is the introduction of two new modems, Apple N1 and Apple C1X, engineered to consume 30% less power, establishing it as the most power-efficient iPhone. The rear camera setup consists of a 48 MP Fuse Camera featuring 2X telephoto zoom and an updated Photonic Engine, while the front camera mirrors the iPhone 17's 18 MP Center Stage Selfie Camera. Battery life is exceptional, offering all-day usage and over 40 hours of video playback with the new MagSafe battery pack, and notably, this model exclusively supports eSIM worldwide.

iPhone 17 Pro and Pro Max: Professional Power and Advanced Cooling

The premium iPhone 17 Pro and iPhone 17 Pro Max models feature an aluminum unibody design with a glass cutout for MagSafe charging, engineered for superior heat management. To achieve enhanced thermal efficiency, these devices incorporate an Apple-designed vapor chamber and an aerospace aluminum body, capable of dissipating heat 20% more efficiently than previous designs. Both Pro models are driven by the same A19 Pro chipset found in the iPhone Air, boasting a 6-core CPU, 6-core GPU, and a 16-core Neural Engine. The iPhone 17 Pro is available in three distinctive colors: Signature Cosmic Orange, Deep Blue, and Classic Silver, starting with 256 GB of base storage. The iPhone 17 Pro features a 6.3-inch display, while the Pro Max boasts a larger 6.9-inch display, both offering 3000 nits of peak brightness, ProMotion, and Always-On Display support, along with Ceramic Shield protection on both front and back glass. The iPhone 17 Pro Max also delivers Apple's largest battery life to date, with up to 39 hours of video playback. For professional-grade photography and videography, all three cameras on the iPhone 17 Pro feature 48 MP sensors, with a 56% larger main sensor capturing significantly better details, complemented by advanced features like Pro Res RAW capture video, Chain Lock support, and 4K 120fps Dolby HDR.

iPhone 17 Series Pricing and Availability in India

Following the iPhone 17 Launch, Apple has announced the prices for its new series in the Indian market, reflecting a slight increase primarily due to the 256 GB base storage configuration across the lineup. In India, the iPhone 17 starts at ₹82,900. The iPhone 17 Air is priced at ₹1,09,900. For those seeking premium features, the iPhone 17 Pro will be available for ₹1,34,900, while the top-tier iPhone 17 Pro Max commands a price of ₹1,49,900. These price points underscore the advanced features, enhanced performance, and higher storage configurations offered across the new series. Indian consumers will soon be able to purchase these cutting-edge devices from Apple's authorized stores and online platforms, gaining access to these state-of-the-art technologies.

The iPhone 17 Launch event has once again underscored Apple's technical prowess and its unwavering commitment to innovation. With the introduction of the new iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models, Apple has endeavored to redefine the smartphone experience, ensuring each model brings unique and impactful features to the table. From the new colors and enhanced display of the iPhone 17, to the ultra-slim design and power-efficient performance of the iPhone 17 Air, and the game-changing thermal management coupled with professional video capabilities of the iPhone 17 Pro and Pro Max, every aspect demonstrates significant improvements. With the prices now declared for the Indian market, consumers have a clear range of choices to select the device that best fits their needs and aspirations, reinforcing that Apple has delivered an extraordinary offering to its users this time.